RowCropXchange was the best investment of my time last season,
when I consider the various farm shows & vendor events we attended. The intimacy of the one-on-one discussions with the suppliers & representatives along with the opportunity to network with other like size operations was fantastic.

Jason Lamb, Owner of Lamb Farms in South Dakota

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RCX

For more information

Layne Skoyen, RCX Director
952-224-4398
Email

RowCropXchange

RCX: January 19 - 22, 2025
RCX-Xtra: January 22 - 24, 2025
The westin cape coral resort at marina village • Cape Coral, FLorida

RowCropXchange (RCX) sets up private, one-on-one meetings between top growers and suppliers for mutually beneficial discussions geared toward strategic partnership development.

WHY RCX | WHO ATTENDS | HOW IT WORKS | CASE STUDIES

 

Growers with a commitment to growth and innovation need high-level partnerships with suppliers who can help them advance their operations.


At RCX, you’ll:

+ Create strategic partnerships that position you to turn challenges into opportunities.

+ Experience something you’ll get nowhere else: focused, strategic business discussions between senior leaders. No interruptions.

+ Meet other forward-thinking growers.

 
 

“It was definitely worth the time going to, I was skeptical at first but glad I went. Overall it was a wonderful experience. I appreciate the fact that we get to meet with product managers, CEOs, etc. within each company, not just local salesmen.”

Jordyn Burco, Partner, Burco Farms Partnership

 
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VX Ag Xchanges bring together America’s top ag operations with industry-leading suppliers

 

We do the legwork so that you can focus
on real conversations & results.


Detailed Preparation

Our research process identifies each individual grower’s challenges & interests. Then we find suppliers whose products/services align with the grower’s needs & match the two for onsite RCX meetings.

Pre-RCX Communication

Matched growers & suppliers connect prior to RCX to make introductions & set a mutually-beneficial meeting agenda. This allows the suppliers to cater each meeting specifically to your operation.

Real Discussions

RCX meetings are one-on-one with high-level executives– the decision makers. By taking out the middle man, you can accomplish real business onsite & build meaningful strategic partnerships.

Follow-Up

We provide growers & suppliers with personalized feedback from each meeting to help with follow-up of any action items discussed on-site, so partnerships continue to develop even after RCX.

 
 
 
 

“I consider myself a skeptic and I was worried of just receiving a sales pitch at this meeting. I got a little bogged down with all the pre-meeting time/effort/interviews but after participating, I realized how the time spent on the front end really makes for a much better and efficient program on the back end.” 

Calvin Koeller, Managing Owner of Koeller Farms in IL

“Instead of a crowded impersonal trade show, RowCropXchange is just the contrary. Tailored, individualized, personal meetings with vendors that made for a productive and prosperous experience.”

Scott Sova, Owner of Scott Sova Farms in North Dakota

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Learn what industry-leaders from companies like these say about our agriculture Xchanges